5 powerful methods to protect your business against cyberattacks
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5 powerful methods to protect your business against cyberattacks

Cybersecurity is essential in protecting valuable business data from online threats or cyberattacks. While it might look complicated, there are five powerful methods that can help you enhance your cybersecurity.
 

1. Deter

We truly believe that “prevention is better than cure”. Taking proactive measures by examining your security health and installing updated security software can significantly reduce the risk of giving access to unauthorised people and falling to cyber threats. In a logical sense, if you refuse to open the door of your home, intruders will find it difficult to enter. 

While this approach does not guarantee that these hackers will not attempt to gain access, it does make it more difficult for them to do so. 

 

2. Detect 

By utilising cybersecurity systems, employee awareness, and a robust monitoring procedure, you can detect a possible cyberattack and take quick action to protect yourself and your organization. 

 

3. Delay 

While entirely preventing cyberattacks can be challenging, there are actions you can take to delay the attackers and create additional barriers to slow down their process. Engaging a cybersecurity firm in Geelong, like GTG, will help protect your business information. 

 

4. Respond 

Cyberattacks can be daunting if you are not prepared. Practice implementing these preventative measures to mitigate its risks and if you have strong cyber security–prevent them.   

  • Install and update security software
    Updating software and operating systems on a regular basis could help you detect any unauthorised actions or potential breaches used by hackers. 
  • Backup your data regularly
    Performing regular backups allows you to copy the valuable data of your business and recover it in case of a malware attack or data loss.  
  • Stay informed  
    Being aware of the latest security trends and practices helps you avoid falling into cyber security traps. Working with a reliable cyber security provider can assist you in developing effective countermeasures and responses in the event of a cyberattack. 

 

5. Recover 

Without preventative cyber security measures in place, recovering from a cyberattack can be challenging. An effective recovery procedure isn’t about restoring your business activities as they were before but rather making them more secure to prevent possible risks in the future. 

 

Cybersecurity company in Geelong  

Geelong Technology Group provides unmatched IT services solutions that help businesses in securing their data. Through our security awareness training solutions, we can help you protect your business, employees and clients.  

Find out where you stand, visit our website for a free Cyber Health Check. Then call 1300 GET GTG (1300 438 484) to learn more about our cybersecurity training program.   

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By Ben Cybersecurity 0 Comments

Cybersecurity Awareness Month: Strengthening Your Team’s Defense with Essential Cyber Hygiene

As technology continues to advance, so does the need for heightened awareness. As well as proactive measures to safeguard sensitive information.

Cybersecurity can seem like an insurmountable task for everyday people. But it’s not only a job for the IT team. Everyone can play a part in keeping their organization’s data safe. Not to mention their own data.

October is Cybersecurity Awareness Month. It serves as a timely reminder that there are many ways to safeguard data. Following the basics can make a big difference in how secure your network remains.

What Is Cybersecurity Awareness Month?

Cybersecurity Awareness Month (CAM) is an annual initiative held every October. It promotes cybersecurity awareness and education. It aims to empower individuals and organizations by giving them knowledge and resources. It helps people strengthen their defenses against cyber threats.

CAM started as a U.S. initiative, National Cybersecurity Awareness Month. Then, it quickly spread around the globe. It’s led by two agencies:

  • National Cyber Security Alliance (NCSA)
  • Cybersecurity and Infrastructure Security Agency (CISA)

This collaborative effort involves various stakeholders. Government agencies, industry leaders, and cybersecurity experts all come together. The goal is to raise awareness about cyber risks and best practices.

This Year’s Theme

This is CAM’s 20th year. To celebrate, the theme revolves around looking at how far cybersecurity has come. As well as how far it has to go. This year, CAM focuses on four key best practices of cybersecurity.

These are:

  • Enabling multi-factor authentication
  • Using strong passwords and a password manager
  • Updating software
  • Recognizing and reporting phishing

Let’s take a closer look at these four best practices of good cyber hygiene.

Essential Cyber Hygiene: 4 Keys to a Strong Defense

Central to Cybersecurity Awareness Month is the promotion of essential cyber hygiene practices. We follow good hygiene to maintain physical health. For example, we brush our teeth every day.

Cybersecurity also requires ongoing good hygiene practices to secure the online environment. These practices form the foundation of a strong cybersecurity defense. They help both individuals and organizations.

Enabling Multi-Factor Authentication (MFA)

Implementing Multi-Factor Authentication (MFA) adds a vital layer of security to all logins. In most cases, a hacker can’t breach an account protected by MFA. This is the case even if the cyber crook has the password.

According to Microsoft, MFA can block 99.9% of attempted account compromise attacks. With that strong track record, everyone really should be using it. And using it on every login they have.

Strong Passwords & a Password Manager

Passwords remain a critical aspect of securing online accounts. Despite the increased use of biometrics, passwords still rule. Encourage your team members to use strong, unique passwords for each account. Avoid easily guessable information like birthdays or names.

Companies can help by setting strong password enforcement rules. This requires a strong password before it’s accepted in a system. For example, you may set up a policy that requires a password to have:

  • At least 12 characters
  • At least 1 upper case letter
  • At least 1 lower case letter
  • At least 1 number
  • At least 1 symbol

Updating Software

Outdated software creates vulnerabilities that cybercriminals can exploit. Regularly update operating systems, applications, and firmware. This ensures the latest security patches are in place.

Automating updates is a good way to ensure they’re done promptly. Companies can use endpoint device managers to handle updates across all employee devices. Managers like Intune simplify the process and enhance endpoint security.

Recognizing and Reporting Phishing

Phishing attacks are a common vector for cyber threats. Train your team to identify phishing emails, suspicious links, and unsolicited attachments. Encourage them to verify the sender’s email address. As well as never provide sensitive information unless certain of the recipient’s authenticity.

It’s also important to educate employees about phishing beyond email. Phishing via text messages has been increasing significantly. Some criminals phish via direct messages on social media platforms.

Another important aspect of phishing awareness is to report phishing. If it’s reported, then other employees know to avoid that phishing trap. The organization’s IT team also needs to know so they can take action to mitigate the threat. Be sure to let employees know how they can report a phishing email when they suspect one.

We Can Help You Put the Best Cyber Hygiene Practices in Place

CAM offers a valuable opportunity to refocus on the significance of cybersecurity. As well as prioritizing essential cyber hygiene practices. Building a culture of cybersecurity awareness within your team is important. It can be the difference between vulnerability and resilience.

Need some help ensuring a more secure and resilient future? Our team of experts can get you going on the basics. Once those are in place, your organization will be more productive and much more secure.

Give us a call today to schedule a chat.

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This Article has been Republished with Permission from The Technology Press.

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By Ben Productivity 0 Comments

9 Reasons to Use Airplane Mode Even If You’re Not Traveling

Most people are familiar with their device’s Airplane Mode. You’ve probably used it when jetting off to exotic locations. But did you know that it’s not just for globetrotters?

That’s right! Airplane Mode isn’t only for flying; it can be a handy feature for your everyday life. Here are some top reasons why you should consider toggling it on, even if you’re not traveling.

1. Save That Precious Battery Life

Who doesn’t want their smartphone battery to last longer? Airplane Mode can be your secret weapon against those battery-draining apps. The ones that are constantly running in the background.

By switching on Airplane Mode, you effectively shut down all communication functions. This includes Wi-Fi, cellular data, and Bluetooth. This can be a lifesaver when you’re running low on battery and need your phone to last until you can find a charger.

2. Boost Your Charging Speed

We’ve all experienced those moments of panic when our phone’s battery is about to die. We desperately need to charge it ASAP. Well, here’s a neat trick: put your phone in Airplane Mode before plugging it in.

Studies show that phones charge about 4 times faster in Airplane Mode.

By doing this, your phone won’t be wasting power on syncing notifications. Or checking for updates or connecting to networks. As a result, it will charge up faster, getting you back in the game in no time.

3. A Tranquil Escape from Notifications

Life can get chaotic, and sometimes you need a break from constant pings. Turning on Airplane Mode grants you the gift of peace and tranquility, even if only for a little while. You can enjoy some quality “me” time. All without interruptions from social media alerts or work emails. It’s like creating your little digital oasis!

4. Focus Mode: Engaged!

We all struggle with staying focused from time to time. Whether it’s work, studying, or a creative project, distractions are everywhere. Airplane Mode can be your go-to tool to combat those distractions. By cutting off the internet connection, you’ll find it easier to concentrate on the task at hand. So, next time you need to get in the zone, remember to flip that Airplane Mode switch!

5. Prevent Embarrassing Moments

Picture this: You’re in an important meeting. Then suddenly your phone starts blaring an embarrassingly loud ringtone. Oops! And even if the ringer is off, phones often vibrate when getting a call or notification.

Avoid these awkward moments. Use Airplane Mode in situations where silence is golden. You can still use your phone for notetaking or accessing offline content. But without any fear of accidental disruptions.

6. Roaming Woes, Be Gone!

When you’re in an area with poor cellular reception, what happens to your phone? It might tirelessly search for a signal. This can lead to battery drain. Airplane Mode can be a lifesaver in such situations.

By turning it on, you prevent your phone from endlessly searching for a network. This saves precious battery power. It can also keep you from connecting to a dangerous network.

7. A Digital Detox

Sometimes we all need a break from the digital world. It can be to reconnect with loved ones, enjoy outdoor activities, or simply be present in the moment. Airplane Mode lets you temporarily disconnect from the online realm. But you still have access to your phone’s offline features.

8. Avoid Unwanted Radiation

The jury is still out on any health risks of mobile phone radiation. But some people prefer to err on the side of caution. Enabling Airplane Mode reduces your phone’s radiation emission. This is because it disables most of the communication features. If you’re concerned about exposure, using Airplane Mode can provide some peace of mind.

9. Save Data and Money

If you’re on a limited data plan, turning on Airplane Mode can help you manage your data usage. As well as avoiding unexpected charges. It’s a smart move. Especially when you’re nearing the end of your billing cycle and don’t want to exceed your data limit.

Remember, Airplane Mode isn’t just for frequent flyers. It’s a nifty feature that can enhance your daily life in various ways. It offers longer battery life and faster charging. As well as escaping the constant barrage of notifications, it has benefits. Airplane Mode can be your digital ally in a world that’s always connected.

So, don’t be shy to give it a try, and enjoy this underrated smartphone feature. Even when your feet are firmly on the ground!

Keep Your Smartphone Optimized & Secure

Do you need help securing your smartphone from viruses and attacks? Wish you knew how to use all its features better? Our team of experts can help with training and device security.

Give us a call today to schedule a chat.

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This Article has been Republished with Permission from The Technology Press.

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By Ben New Technology 0 Comments

What Should You Expect in the New iOS 17?

Apple’s iOS updates have always been eagerly anticipated. iPhone and iPad users around the world get excited to see what their devices can do next. The newest major upcoming release will be for iOS 17. This fall, Apple is set to introduce a host of exciting new features and improvements.

iOS 17 promises to deliver an even more intuitive and seamless user experience. There will also be big changes for Messages and sharing across phones.

In this article, we’ll take a closer look at some of the key features you can expect. Get ready to explore the latest innovations that Apple has in store for its users.

Get an Instant Transcript of Voicemails

How do you know if that voicemail that came in while in a Zoom meeting is important? iOS 17 is going to make that much easier to determine. When you get a voicemail, you’ll see a transcript of the message on your screen. No more guesswork!

What Should You Expect in the New iOS 17?
Image credit: Apple

Personalized Contact Posters

Do you hate the picture that someone has saved of you in your contact? The one that comes up every time you call them? You’ll now have power over how you look when you call others.

Apple is introducing personalized Contact Posters. You can customize how you’ll look when calling people with whom you’ve shared your poster. You can appear as your photo, a Memoji, and more. You can also add text and colors.

Leave a Video or Audio FaceTime Message

You have better options when calling someone on FaceTime and they’re not there. Instead of just leaving a missed call. FaceTime will support audio and video messages. These are like enhanced voicemails.

Now, if you want to share an exciting visual in the moment, you can. Even if the person doesn’t pick up. You can leave it for them to watch later.

More FaceTime Enhancements – Reactions & Apple TV

Another cool enhancement coming to FaceTime are more expressive reactions. Some of the new ways to express yourself include:

  • Hearts
  • Balloons
  • Fireworks
  • Laser beams
  • Rain
  • and more

Also, a FaceTime call can now connect with AppleTV. See loved ones right from your large-screen television, as big as ever.

Stickers, Anyone?

If you’re a fan of stickers in messages, you’re going to love this next feature. Messages will be getting a big sticker enhancement in iOS 17. This includes new emoji stickers. You’ll also have the ability to create Live Stickers from subjects in photos.

You can also liven stickers up with effects. A sticker drawer is also going to be available to store them all neatly.

AirDrop & NameDrop for Easier Sharing

Sharing photos, videos, and files across devices will get better. In just seconds, you can use AirDrop to share files from one phone to another.
NameDrop gives you a quick way to share contact details. All you need to do is bring two iPhones together. It also works with an iPhone and Apple Watch. Oh, and music is included in the sharing fun!

NameDrop is also how you’ll share that cool Contact Poster you made.

Smarter Autocorrect & Dictation

Who hasn’t cursed an autocorrect choice that makes you look bad? Apple feels your pain and is introducing smarter autocorrection. This feature will get a machine learning language model upgrade. The update will help it predict text better to learn what you really meant to type.

Dictation is also getting an upgrade. It will use a new speech recognition model to improve its accuracy.

StandBy Glanceable Screen Mode

Apple wants your iPhone to be even more useful. Even when it’s charging across the room. So, iOS 17 introduces StandBy. This gives users a full-screen experience with information shown big on the screen.

You can personalize the display with a full range of helpful views:

  • Clock styles
  • Favorite photos
  • Widgets (including Smart Stacks)
  • Live Activities
  • Siri
  • Incoming Calls
What Should You Expect in the New iOS 17?
Image credit: Apple

New Mental Health Features in the Health App

Apple is introducing more mental health features. The health app will enable users to log daily moods and momentary emotions. The goal is to help people see what contributes to their state of mind. As well as easily access depression and anxiety assessments used in clinics.

Screen Distance in Screen Time will also assist with digital eyestrain. It will encourage a user to move their device farther away from their face. It will do this if users have held their phone closer than 12 inches over a certain period of time.

Get Help with Smartphone Tutoring, Security & More

iOS 17 is shaping up to be an exciting update for Apple users. It offers a range of new features and enhancements. Even more than we could fit into this article.

If you’re looking for help learning how to use your phone’s features or enhancing security, give us a call. We can improve your experience with one of the most important pieces of tech people use today. Their smartphone.

Give us a call, and let’s chat.

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This Article has been Republished with Permission from The Technology Press.

Things you need to know before getting a custom-built PC gaming system
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Things you need to know before getting a custom-built PC gaming system

Every gamer would agree that a custom-built PC gaming system is considered a haven. This allows you to optimise your device and get high-performance components that are tailored to your specific gaming desires. 

But before leveling up your gaming experience, remember that the level of expertise required for building a gaming PC may vary. You might want to check out these measures that you need to know before getting a custom-built PC gaming system. 

 

Customise-built PC gaming systems 

As a gamer, there are several factors to consider when purchasing your own gaming PC. It is best to know what you are aiming for before making a purchase. Better graphics, greater FPS, or quality overall performance – determine what your gaming needs are. Understand the important components of a gaming PC and how they affect your system. 

  • CPU – The Central Processing Unit (CPU) is referred to as the “brain” of a computer. It controls how your device is supposed to work and how fast the processor can be. Getting a more powerful processor allows your computer to think and work faster. 
  • ‌RAM – The Random Access Memory (RAM) allows the user to simultaneously experience high-performance play while running other apps as well. In gaming, insufficient RAM may lead to a slow crawl of the game or lagging. 
  • ‌GPU (graphics card) – The Graphics Processing Unit (GPU) plays a major role in gaming graphics, performance, and the overall gaming experience. A powerful GPU improves competitive gaming criteria as it provides a smooth graphics display. 
  • ‌Storage – Your device’s storage plays a vital role in how your system responds to game installations, downloading data, and updating the games on your device. 

These four components will have a big impact on your PC gaming system performance.  

 

Set your budget 

Focus on using your funds for the components that are most important to you.

You should also plan for future upgrades or enhancements when building a custom-built gaming PC. This step will allow room for future improvements as gaming technology is constantly evolving. 

 

Go straight to gaming experts 

The first thing when looking to purchase a gaming PC is search for “what is the best setup for a gaming PC” or simply “how to customize a gaming PC”. It’s important to note everyone has their own preferences based on what they need and what they like. 

An experienced gamer or IT professional who builds gaming PCs are also great individuals to seek advice from.  

 

Level up your gaming journey with Geelong 

As gaming fans, the gaming experts at Geelong Technology Group will make sure you get unique and high-quality components that suit your needs and budget. 

Elevate your gaming experience with Geelong Technology Group and get the right gaming system setup for you! 

Call us today on 1300 GET GTG (1300 438 48) for the best gaming system setups in Geelong and surrounding areas, including Ocean Grove, Barwon Heads, Torquay, the Bellarine Peninsula, the Surf Coast, Golden Plains, Colac, and Warrnambool.  

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By Ben Productivity 0 Comments

These Technologies Can Help You Run Your Small Business Better

Running a small business can be challenging. But advancements in technology have opened a world of opportunities. Small business owners can use digital tools to streamline operations. As well as improve efficiency, and boost productivity.

From innovative software to cutting-edge hardware, there are a lot of tools to choose from. The right technology can help small business owners stay ahead of the competition.

But trying to navigate the options yourself can be confusing. Just buying apps because someone told you one was cool, might not be the best strategy. You need to focus on needs and target optimization.

What are the top two challenges that SMBs experience with cloud use? They are managing costs and security. The 2023 State of the Cloud Report also found that 47% of SMBs said they lacked resources and expertise.

We can help guide you to the best tech for growth and ROI. First, let’s explore some game-changing technologies. These tools can revolutionize the way you run your small business.

Game-Changing Tools for Small Business Owners

Are you looking to automate tasks, enhance communication, or optimize your customer experience? Look no further than the solutions below. They have the potential to make a significant impact on your business’s success.

Cloud Computing for Scalability and Flexibility

Cloud computing has transformed the way businesses store, access, and manage their data. Apps like Microsoft 365 and Google Workspace allow small businesses to afford more. Including, enterprise-class functions formerly enjoyed only by large companies.

Other cloud-based solution examples are Microsoft Azure and Amazon Web Services (AWS). Small business owners can leverage scalable and flexible computing power. With no need for expensive on-premises infrastructure.

Cloud computing provides benefits like:

  • Easy collaboration
  • Seamless data backup and recovery
  • Improved accessibility

This enables you and your team to work from anywhere, anytime. It can now power your entire office. This includes your phone system, document storage, accounting, customer management, and more. The cloud offers cost-effective solutions for all types of small businesses.

Customer Relationship Management (CRM) Software

In today’s competitive landscape, providing exceptional customer service is paramount. That’s where CRM software comes in. CRM platforms like Salesforce and HubSpot allow you to centralize customer data. You can also easily track interactions and manage customer relationships more effectively.

Spreadsheets can only take you so far. They are also time-consuming to keep up with. Dropped balls can also easily result from manual processes. Especially those storing data in a non-collaborative environment.

CRM software can help you improve your sales process. As well as personalize marketing campaigns and provide top-notch customer support. You can gain deeper insights into your customers’ preferences and behaviors. It also enables you to tailor your offerings to meet their needs. That customization increases customer satisfaction and loyalty.

Collaboration Tools for Seamless Teamwork

Efficient collaboration is crucial for small businesses. This is especially true when employees are in different offices or working remotely. Collaboration tools like Slack, Microsoft Teams, and Google Workspace facilitate this. They provide real-time communication, file sharing, and project management solutions.

These platforms bring teams together. This allows for seamless collaboration, efficient task delegation, and streamlined workflows. The apps have features like chat, video conferencing, and document collaboration. These tools help your team stay connected and productive, no matter where they are.

E-commerce Platforms for Online Sales

The rise of e-commerce has opened new avenues for small businesses to expand their reach. More reach means more revenue opportunities. Platforms like Shopify, WooCommerce, and BigCommerce provide all-in-one solutions. They make it easy for those who are not tech-savvy to create and manage online stores.

These platforms offer customizable templates, secure payment gateways, and inventory management systems. These features allow small businesses to establish a robust online presence. They can sell products or services directly to customers everywhere.

Data Analytics for Informed Decision Making

Data is a valuable asset for any business. Leveraging data analytics tools can provide valuable insights for informed decision-making. Platforms like Google Analytics and Microsoft Power BI can help. They enable small business owners to collect, analyze, and visualize data. These business intelligence tools connect data from various sources.

By tracking website traffic, customer behavior, and sales trends, you can identify opportunities. As well as optimize marketing strategies and make data-driven decisions. Basically, data insights can help propel your business forward.

Data analytics empowers small business owners. It gives them the ability to understand their target audience. It also helps them quickly identify areas for improvement. They can then make smarter business choices.

Ask Us About Our Cloud Support to Boost Your Bottom Line

Incorporating technology into your small business operations can be a game-changer. It enables you to streamline processes, enhance customer experiences, and boost efficiency. But it can be confusing to navigate alone.

Let us help.

Give us a call today to schedule a chat about optimizing your cloud efficiency and costs.

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This Article has been Republished with Permission from The Technology Press.

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By Ben Business 0 Comments

These 5 Small Business Tech Trends Can Fuel Your Growth

In today’s ever-evolving digital landscape, small businesses have more opportunities than ever. Many of these call for leveraging technology to their advantage. Embracing the right tech trends can help businesses compete. It enables them to streamline operations, enhance customer experiences, and fuel growth.

But it can be confusing knowing which routes to take. Most small businesses need to choose the route that is going to bring the biggest return.

Below, we’ll explore five small business tech trends. These trends have the potential to drive success. As well as propel your business forward in an increasingly competitive market.

1. Cloud Computing: Expanding Possibilities

Cloud computing has emerged as a game-changer for businesses of all sizes. And some believe small businesses are among the most benefitted. 82% of small to medium businesses report reduced costs after adopting cloud tools.

The cloud offers many benefits. It’s a cost-effective and scalable solution for data storage, software access, and collaboration. By migrating to the cloud, small businesses can save. They cut the need for on-premises infrastructure. This reduces maintenance costs and gives enhanced flexibility.

Also, cloud-based tools and platforms enable teams to work remotely. This can promote collaboration and improve productivity. Working in the cloud offers access to real-time data and apps from any location. This enables small businesses to make informed decisions faster. They can also respond to market changes with agility.

2. Artificial Intelligence: Automating Efficiency

Artificial Intelligence (AI) has revolutionized the way businesses operate. This year alone, ChatGPT has completely transformed many business apps. We cannot overstate AI’s potential benefits for small businesses.

AI-powered tools and algorithms can automate routine tasks. Such as data entry, customer service, and inventory management. This frees up valuable time for employees to focus on higher-value activities.

Chatbots, for instance, enable small businesses to provide 24/7 customer support. All without the need for more staff or paying overtime hours.

AI also empowers businesses to gain actionable insights from vast amounts of data. This helps them optimize processes, personalize marketing strategies, and enhance customer experiences.

Embracing AI technologies can give small businesses a competitive edge. It does this by boosting efficiency, reducing costs, and improving decision-making.

3. E-commerce and Mobile Commerce: Expanding Reach

The rise of e-commerce and mobile commerce has opened up new avenues for small businesses. They can now easily reach a global audience. Using websites and apps, companies can sell anywhere at any time.

It’s easier than ever to put up a secure payment gateway and take payments online. These “plug-and-play” e-commerce sites and apps can create a seamless user experience. This allows small businesses to build trust and encourage repeat purchases.

Businesses can easily understand customer preferences by leveraging data analytics. They can also optimize inventory management and personalize marketing campaigns.

By embracing e-commerce and mobile commerce, small businesses can grow quickly. They can extend their reach beyond geographical boundaries. As well as tap into new markets, thereby fueling growth opportunities.

4. Data Security: Safeguarding Trust

As businesses increasingly rely on digital technologies, data security becomes paramount. Small businesses are just as vulnerable to cyber threats as larger enterprises. This makes it essential to prioritize data security measures.

46% of all data breaches impact businesses with less than 1,000 employees.

It’s important to put robust cybersecurity practices in place. This includes things like:

  • Encryption
  • Multi-factor authentication
  • Regular data backups
  • Endpoint protection
  • Identity and access management
  • Advanced threat protection

Additionally, two more tactics to proactively manage risks include:

  • Staying informed about emerging threats
  • Investing in employee training

Customers value businesses that focus on their data security. A strong security posture can instill trust and confidence. This leads to long-term customer loyalty and positive brand reputation.

5. Automation and Workflow Integration: Streamlining Operations

Automating business processes can significantly streamline operations. When small businesses integrate workflows they save time and money. Workflow automation eliminates repetitive manual tasks. It also reduces human error and enhances efficiency.

Think about integrating various systems and applications. Such as customer relationship management (CRM), project management, and accounting software. Integration can end silos and ensure seamless information flow across different departments.

Other benefits include:

  • Enabling better coordination
  • Fostering collaboration
  • Optimizing resource allocation
  • Improving productivity
  • Enhancing customer satisfaction

Small businesses that leverage automation and workflow integration gain a competitive advantage. They operate more efficiently and deliver superior experiences to their customers.

Take an Important Step Toward Digital Growth

In today’s digital era, small businesses have a ton of tech tools and trends at their disposal. But it takes guidance to know what to do and how to do it.

While embracing cloud computing, AI, e-commerce, data security, and automation can help. To stay competitive small businesses need a clear and affordable path. One that makes sense for their business goals.

We can be your digital transformation guide.

Give us a call today to schedule a chat about tech solutions to fuel your growth.

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This Article has been Republished with Permission from The Technology Press.

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By Ben Cybersecurity 0 Comments

Learn How to Spot Fake LinkedIn Sales Bots

LinkedIn has become an invaluable platform for professionals. People use it to connect, network, and explore business opportunities. But with its growing popularity have come some red flags. There has been an increase in the presence of fake LinkedIn sales bots.

These bots impersonate real users and attempt to scam unsuspecting individuals. This is one of the many scams on LinkedIn. According to the FBI, fraud on LinkedIn poses a “significant threat” to platform users.

In this blog post, we will delve into the world of fake LinkedIn sales bots. We’ll explore their tactics and provide you with valuable tips. You’ll learn how to spot and protect yourself from these scams. By staying informed and vigilant, you can foster a safer LinkedIn experience.

Identifying Fake LinkedIn Sales Connections

Social media scams often play on emotions. Who doesn’t want to be thought of as special or interesting? Scammers will reach out to connect. That connection request alone can make someone feel wanted. People often accept before researching the person’s profile.

Put a business proposition on top of that, and it’s easy to fool people. People that are looking for a job or business opportunity may have their guard down. There is also an inherent trust people give other business professionals. Many often trust LinkedIn connections more than Facebook requests.

How can you tell the real requests from the fake ones? Here are some tips on spotting the scammers and bots.

Incomplete Profiles and Generic Photos

Fake LinkedIn sales bots often have incomplete profiles. They’ll have very limited or generic information. They may lack a comprehensive work history or educational background. Additionally, these bots tend to use generic profile pictures. Such as stock photos or images of models.

If a profile looks too perfect or lacks specific details, it could be a red flag. Genuine LinkedIn users usually provide comprehensive information. They do this to establish credibility and foster trust among their connections.

Impersonal and Generic Messages

One of the key characteristics of fake sales bots is their messaging approach. It’s often impersonal and generic. These bots often send mass messages that lack personalization. They may be no specific references to your profile or industry. They often use generic templates or scripts to engage with potential targets.

Legitimate LinkedIn users, typically tailor their messages to specific individuals. They might mention shared connections, recent posts, or industry-specific topics. Exercise caution If you receive a message that feels overly generic. Or one that lacks personalization. Be sure to scrutinize the sender’s profile before proceeding further.

Excessive Promotional Content and Unrealistic Claims

Fake LinkedIn sales bots are notorious for bombarding users. You’ll often get DMs with excessive promotional content and making unrealistic claims. These bots often promote products or services aggressively. Usually without offering much information or value.

They may promise overnight success, incredible profits, or instant solutions to complex problems. Genuine professionals on LinkedIn focus on building relationships. They try to provide valuable insights and engage in meaningful discussions. Instead of resorting to constant self-promotion.

Be wary of connections that focus solely on selling. And that don’t offer any meaningful content or engagement.

Inconsistent or Poor Grammar and Spelling

When communicating on LinkedIn, pay attention to the grammar and spelling of messages. You may dismiss an error from an international-sounding connection, but it could be a bot.

Fake LinkedIn sales bots often display inconsistent or poor grammar and spelling mistakes. These errors can serve as a clear sign that the sender is not genuine. Legitimate LinkedIn users typically take pride in their communication skills. They try to maintain a high standard of professionalism.

If you encounter messages with several grammatical errors or spelling mistakes, exercise caution. Investigate further before engaging with the sender.

Unusual Connection Requests and Unfamiliar Profiles

Fake LinkedIn sales bots often send connection requests to individuals indiscriminately. They may target users with little regard for relevance or shared professional interests.

Be cautious when accepting connection requests from unfamiliar profiles. Especially if the connection seems unrelated to your industry or expertise.

Take the time to review the requesting profile. Check their mutual connections, and assess the relevance of their content. Legitimate LinkedIn users are more likely to have a connection. They typically send connection requests to others with shared interests or professional networks.

Need Training in Online Security?

Spotting fake LinkedIn sales bots is crucial for maintaining a safe online experience. By being vigilant, you can protect yourself from potential scams.

AI is causing an increase in the sophistication of scams. You may need some help navigating what’s real and fake. Employees can also benefit by learning social media security.

Need help with personal or team cybersecurity training? We have a team of friendly experts that can improve your scam detection skills.

Give us a call today to schedule a chat.

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This Article has been Republished with Permission from The Technology Press.

5 Tips to Strengthen Your Business’ Cybersecurity
By admin Data Security • 0 Comments

5 Tips to Strengthen Your Business’ Cybersecurity

Data management cybersecurity is vital. Company data involves sensitive and confidential records for the organisation, clients and potential customers. A breach of this information has consequences, including financial losses, reputational damage, and the risk of upholding customers’ trust.  

 

Hackers are just around the corner 

In a nutshell, cybersecurity, or IT security, plays an important role in every business. It protects the organisation and employees from cyber threats such as hacking, malicious software, and ransomware attacks. These days, hackers have also changed their approach, increasingly targeting staff & exploiting human error. Make sure to protect your people so they won’t be the next target of cyber scam victims.  

 

Cybersecurity training for businesses 

Allowing your employees to identify common cyber threats by conducting regular cybersecurity awareness training will help not just the people in the organization but the business in the long run.  

 

Update your anti-virus protection 

Make sure your business gadgets are regularly checked and that you have a reliable anti-virus program installed. Consider partnering with an experienced IT team that provides cybersecurity solutions in the digital realm. 

 

Implement strong Password management 

Encourage your employees to have strong and unique passwords to prevent unauthorized access to sensitive data, financial information, or personal details associated with other accounts. Passwords should be changed regularly and be two-factor enabled.  

 

Data backups & cloud storage solutions 

Backing up business data on a regular basis is a must, especially if your information is confidential. A secure cloud storage service can be of great assistance in ensuring that your data isn’t going anywhere in case of loss due to cyberattacks or natural incidents.  

 

IT security professionals 

At Geelong Technology, we build IT systems that suit your application by sourcing high-quality components from these reputable manufacturers:  

Take the first step to protect your business—Contact Geelong’s cybersecurity experts 

Remember, cybersecurity is an ongoing effort. Stay informed about emerging threats and evolving best practices to continuously improve your defences. Consider working with trusted IT experts in Geelong that can offer you a complete security awareness solution to test, train, measure, and reduce human risk. Contact Geelong Technology Group on 1300 GET GTG (1300 438 484) to make sure your business is secure. 

macbook pro on white couch
By Ben Microsoft 0 Comments

Have You Tried Out Microsoft Designer Yet? (Get the Scoop Here)

As technology continues to advance, so does the landscape of design tools. Microsoft has been a company at the forefront of business apps. Microsoft 365 began with about seven apps. It now offers new users access to over 20.

One of the newest ones added is Microsoft Designer. This quick-and-easy design tool has caught the attention of designers and professionals alike. You can use it whether you’re a graphic pro, marketer, or small business owner. Or someone that simply wants to make a funny meme.

Microsoft Designer offers a range of features to streamline your design process. If you haven’t used it yet, you may want to check it out. With AI features and an easy interface, it can elevate your design game. Not to mention saving time and money creating business graphics.

Let’s explore the key features.

Intuitive and User-Friendly Interface

Microsoft Designer boasts an intuitive and user-friendly interface. This makes it accessible to both beginners and experienced designers. The tool provides a clean and organized workspace. It allows you to focus on your design without distractions.

Its user-friendly features include things like:

  • Drag-and-drop functionality
  • Contextual menus
  • Easy navigation
  • Text prompts to start your design

The first prompt it asks is “Describe the design you’d like to create.” This makes it simple for someone with no design experience to use it. Based on your prompt, the system can leverage AI to generate graphics. You can also upload your own.

Have You Tried Out Microsoft Designer Yet? (Get the Scoop Here)
Microsoft Designer Interface

Comprehensive Design Templates and Assets

Microsoft Designer has several stand-out features. One of them is its extensive collection of templates and assets. It has a wide range of professionally crafted templates. These enable you to kickstart your design projects quickly.

Whether you need a business card, flyer, or social media post, this app has you covered. Additionally, the tool offers a vast library of assets. These include:

  • High-quality images
  • Icons
  • Fonts
  • Color palettes

You can use these to create visually stunning designs. Ones that align with your brand identity. The abundance of design assets gives you creative freedom and flexibility. You can have fun bringing your vision to life.

Smart Layout Suggestions and Design Recommendations

Microsoft Designer goes beyond being a mere design tool. It’s a knowledgeable design assistant. The tool employs artificial intelligence. It can analyze your design and provide smart layout suggestions and recommendations. So even if making images isn’t “your thing,” you can make something decent.

The AI help is useful for those who may be new to design or seeking inspiration. Your “design assistant” can offer optimal font pairings, appropriate image placements, and more.

Microsoft Designer helps you make informed design choices. This elevates the visual impact of your creations. It also keeps you from spending hours on one design.

Seamless Collaboration and Integration

Collaboration is essential in today’s digital workspace. Microsoft Designer understands this need. The tool offers seamless collaboration capabilities. It allows several users to work on the same design project simultaneously.

You can easily share your designs with team members or clients. As well as get real-time feedback and edits. Furthermore, Microsoft Designer integrates seamlessly with other Microsoft Office applications. Such as PowerPoint and Word. This creates a cohesive workflow across different design and documentation tasks. The ability to collaborate ensures efficient teamwork. The integration with other tools enhances productivity.

Accessibility and Cross-Platform Support

Microsoft Designer recognizes the importance of accessibility and cross-platform compatibility. The tool is available both as a web application and as a desktop application. You can use it on Windows and Mac.

Use it working on your desktop computer or from a mobile device. The tool also adheres to accessibility standards. This means it’s inclusive and usable for individuals with diverse needs.

What Does It Autogenerate?

Just for fun, let’s see what we get with the AI-generated option. We’ll describe our design as, “a sales ad for orange juice with palm trees.”

In just a few seconds, this is what Microsoft Designer generated as options.

Have You Tried Out Microsoft Designer Yet? (Get the Scoop Here)

While some images might not be relevant, it gives many options that are. If you’re not getting what you want the first time, rephrase your prompt.

If you’re seeking a user-friendly design tool, Microsoft Designer is worth exploring. Whether you’re a seasoned designer or a beginner, it can save you time and money.

Learn More About Our Microsoft 365 Support

Microsoft 365 is a vast universe of apps. Ones that can lower costs and boost your productivity. From the Office suite to Intune for endpoint management, it’s a valuable asset.

Need help with M365 questions? Looking for setup and security support? We can help. Give us a call today to schedule a chat about our Microsoft support services.

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This Article has been Republished with Permission from The Technology Press.